CocoTherapy CAT HAIRBALL PLUS™ is made with only one ingredient, high-fiber organic coconut. It contains NO artificial ingredients, preservatives, and fillers, so you can feel good giving it to your kittens and cats -- even those with sensitive stomachs or food allergies! Coconut fiber passes through the intestines and has a much greater impact on intestinal transit time. It increases stool bulk to help waste pass through more efficiently. CocoTherapy Hairball Plus is different from other coconut products: Unlike other coconut products which will not break down in water, CocoTherapy Hairball Plus breaks down easily in moisture, feeding friendly gut bacteria, thereby producing Short-Chain Fatty Acids that are necessary for optimum gut health. WHY COCONUT FIBER? Our coconut fiber is rich in fiber: 93% insoluble fiber and 7% soluble fiber. Not only is it beneficial for managing hairballs; it also benefits your cat in several ways: - Helps your cat pass hairballs more easily by adding moisture and bulk to his/her stool - Does NOT contain phytic acid, which depletes your cat of vitamins and minerals; unlike psyllium and grain-based fibers often used in other hairball formulas - Contains Medium Chain Fatty Acids (MCFA) to support healthy immune response - Supports healthy skin and coat. This means less shedding - Supports digestive health and gastrointestinal tract function - Supports healthy weight - Safe for kittens and pregnant cats - Safe for long-term use